Our Strategy

• 1.Pre-Event Prospecting via GITEX Portal:
• Used the GITEX portal to identify and shortlist attendees relevant to the client’s services.
• Sent personalized messages through the portal to initiate conversations and propose meetings during the event.
• 2.LinkedIn Outreach Campaign:
• Optimized the client’s LinkedIn profiles to showcase their expertise in IT services and solutions.
• Sent 2,500+ personalized connection requests to decision-makers like CIOs, CTOs, and IT Directors across target industries.
• Achieved a 40% acceptance rate and followed up with tailored messages to secure meeting slots.
• 3.Email Campaigns:
• Designed and executed email sequences targeting GITEX attendees and prospects from the client’s database.
• Highlighted the client’s participation in GITEX and the value of a one-on-one discussion to explore partnership opportunities.
• Achieved a 30% email response rate, converting interest into confirmed meetings.
• 4.Scheduling and Coordination:
• Used scheduling tools to streamline the meeting booking process, ensuring availability and minimizing conflicts.
• Coordinated with prospects to finalize meeting times and locations at GITEX
• 5.Content Sharing:
• Shared engaging content, including brochures, case studies, and videos, to create interest before the meetings.
• 6.Post-Event Follow-Up:
• Followed up with attendees post-meeting to nurture relationships and move prospects further along the sales pipeline.